Launch of Miss Universe China 2012 d at the Radisson Hotel in Tianjin on November 7, 2011

Launch of Miss Universe China 2012

TIANJIN, November 8 — The Miss Universe China 2012 competition was officially launched at the Radisson Hotel in Tianjin by organizer Yue Sai Kan on November 7th.

Sai Kan said that the contest has entered its preparatory phase and the provincial elections will begin in March of next year. The final 30 contestants will be selected in May and will undergo intensive training, to prepare them for the national finals to be held in Shanghai in June.

Upon her victory, the winner will travel to the United States to be properly groomed for the Miss Universe 2012 pageant expected to be held in Guadalajara, Mexico.

Roseline Luo, reigning Miss Universe China and 4th runner-up at the Miss Universe 2011 contest was present at the event and among local celebrities, was awarded a recognition for her environmental work. Ms. Sai Kan also received an award for being one of the most influential women in China.

Sai Kan added that the current Miss Universe China contest in addition of promoting traditional Chinese culture, will also serve as a platform for new Chinese ambassadors abroad.

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